From The Blog
Fresh perspectives on contemporary marketing themes.
Out with the old, in with the new: Sunstone’s weekly news series has transformed into ‘What’s New,’ offering fresh perspectives on contemporary marketing themes. Each week, Surya Kiran Ganti, Sunstone’s chief strategy advisor, will delve into a trending topic…
Read more: Is This 2024’s Ultimate Marketing Metric?With sensational headlines blaring, the specter of a TikTok ban looms large, triggering passionate reactions from content creators and influencers whose livelihoods depend on the platform. Amidst the frenzy of panic and misinformation, there’s a call for a…
Read more: Is TikTok Facing Imminent Shutdown? 7 Responses to Questions About TikTok’s Potential BanDigital marketingSMS MarketingSocial media
Opt-in and opt-out procedures are crucial for handling consent amidst a sea of marketing communications. This blog post will explore the significant role these processes play in SMS marketing. We’ll examine how they extend beyond simple regulatory compliance…
Read more: Opt-out vs. Opt-in: Is there a difference?
